Advanced Stalls & Objections
December 2, 3 4, 2019
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Obtaining an Exclusive License to use the Certified Listing Expert Program in your market area will give you the path to raise your position on the Real Trends annual Sides Per Agent Report to 20 or more in just a few years.
Call Paul Mitchell, VP 519-694-1561 for details.

4-Sale-By-Owner Course

Next Course: May 15, 2019

  Time: 10:00 am to 4:00 pm EST

Attendance is limited to 34 participants. Register early!

Highly recommended:

Best to attend at your computer with a headset & mike.


This special By-Owner course is for Team of Two Listing Partners only.

Evidence appears to prove that two agents who train together, practice together, and go on listing appointments together, will do list four times more than the sum of two agents working solo. This is especially true in the early stages of skill development. That means you will double your income for the same time period.

    Bonus — Bonus — Bonus

Register  by May 8, 2019 and

Investment: only $175 in full.

Call 586 749 86717  for questions.

Now you can list just about every By-Owner you meet!

It can be difficult to convince For-Sale-By-Owners to list with you.

The lure of saving $10,000, $20,000, $30,000 or more on commissions is very strong. And selling a home or condo can’t be that difficult … so some sellers think.

When your listing prospects do not understand the PROBLEM, they will not be open to your SOLUTION.

The PROBLEM for Private Sellers is that the statistical odds are stacked highly against them.

The statistical odds are that almost all private sellers lose money. NAR says the average loss is $10,000.

The SOLUTION for private sellers is to find the listing agent who has a better strategy for getting above average results.

Selling a house or condo is NOT the problem. Any owner can sell their property, even in one day … if they give a big enough discount to an investor or bargain hunter.   The challenge is getting the highest value based on recent sales of like properties.

When you get good at presenting the right words and graphics and visuals, you should list 6 of every 10 By-Owners you meet.

When listing real estate, we get paid for what we say, more than for what we do. If we can say the right things, in the right way, at the right time, we can convince most By-Owners to list with us … and do it now rather than later.

FSBO Card Set

FSBO Card Set

And when you can show the right Visuals to confirm what you say, you will have much faster understanding and much more credibility.

Imagine this: You stop at a By-Owner Open House. You tell the sellers you are an agent and tour the home. When done, you say to the sellers …

“Mr.,/Mrs. Seller, you have a very nice home. Selling it should not be a problem, but getting the highest value is always the challenge.

Has anyone explained why you will have a better chance to net $5,000 or $10,000 more by listing & selling with the right agent?”

Now you will have a chance to have a meaningful conversation about the Odds against sellers netting more by selling privately.

In this powerful new course …

You will learn what to say to:
— show and convince By-Owners why and how the odds are highly stacked against them.
— effectively overcome commission objections.
— beat out discount agents and flat fee companies.
— win listings despite fierce competition.

You will learn:

  • Ten proven techniques to use at the door or on the phone to make good appointments fast.
  • A new and powerful way to gain Instant Credibility and be in Constant Control of every listing interview — from start to finish!
  • A four-step Qualifying procedure to make sure the prospects are motivated enough to justify your valuable time and to eliminate the stalls and objections that most agents get at the end of the listing interview.
  • Fifteen proven techniques to convince almost every by-owner that the chances of selling privately and netting more than they would by listing with you are close to zero.

You will receive:

  • Seventeen FSBO Presentation Cards.  These unique cards are ‘conversation starters’ that help you maintain interest and focus on important facts and concepts. as you show and explain them,  sellers come to the realization that buyers actually pay the commissions because, on average, they pay 6% to 10% more when they purchase  listed homes as opposed to buying directly from owners.
  • A Language Book of easy-to-learn scripts.
  • Templates for lead generating Post Cards and Handouts.

You will become a ‘Subject Matter Expert’:

Real estate agents get paid in direct relation to the number of listings taken and sold. When you complete this course, you will be an expert in the subject of private sellers vs. agent assisted sales. You will like the feeling.

     Course Presenter: Jerry Bresser.

You will be amazed by the simplicity and power if this new By-Owner presentations and these new Presentation Cards.

Most By-Owners do not realize how and why the odds are stacked against them. When you learn these powerful techniques, you will have a terrific advantage over competitive agents who do not know this material and simply wait until the by-owners run out of time or patience and decide to list.

Proven Results

Most Graduates list at least half of the by-owners they meet, but that’s not a limitation. Bob Liebold listed 59 of 60 appointments, Paul Mitchell listed 33 of 34 appointments in his first 9 months. Hundreds of agents average three to four listings every month using these exciting and logical techniques.  If you want to specialize and get really good, you should be listing 6 of 10 within one year.

Building Confidence

When you get good at listing By-Owners and know that you can list one any week you try, you will have the strength to walk away from marginal listing prospects who price too high or won’t prepare the home for showing or insist on a cut commission or are otherwise un-cooperative.

Michael Scholtz said, “When you learn this language, it’s like playing poker with x-ray vision.You know what people are going to say.” Another Graduate said, “It’s very hard for a prospect to resist the compelling logic of this [By-Owner] presentation.” Still another said, “If they are logical, they gotta list with me.”

The course will be presented on GoToWebinar in a conference call format. You will need a computer with broadband internet connection and a built-in or external microphone to join. We recommend a headset with microphone and a quiet environment to eliminate background noise.

All calls are made through GoToWebinar using your computer, so you can take this class from anywhere in the world, no telephone required.

What Comes With This Training?

Instant Answers on Demand: You or your
Team Partner can text in any problem you experienced on any objection you couldn’t answer until you get your first listing. N/C

You will receive  nineteen 5″ x 7″ full color Presentation Visuals — as shown above — to help you convince sellers of the challenge of selling privately and that they will net more money by listing with you and your partner.

You will also receive a special For Sale By Owner Work eBook containing the scripts for the Presentation Cards plus all the supporting language for making appointments, going directly to the sellers’ doors, qualifying, starting your presentations and conversations, and of course , responding to all kinds of objections.

You will receive several templates for Post Cards and Handouts for lead generation. Leave or mail to By-Owners who are not home when you stop by.

To get the best and fastest benefits, we recommend that you and your partner commit to one hour to practice and master the techniques you will need to learn. Once you master this language and start using it, you will amaze yourself. And your competitors will think you walk on water.

When you get good at presenting the right words and graphics, you should list 6 of every 10 By-Owners you meet.

Sign Me Up!

Investment in yourself: $500 – pay in full … or $200 a month for 3 months.

To pay monthly call 586 749 8618

To pay $570 in full you may enroll on line.